Armchair Promoter goes live tomorrow. It’s exciting and terrifying. What if nobody goes there? I ask myself that question often. I know that I should change the thought with something positive, but that’s what inspires me, the possibility that nobody shows up. If nobody shows up then we’ll change the plan to get there. We’ll find a way. There has been way too much time, work, and love that has gone into this company.
Napoleon Hill wrote in his classic, Think and Grow Rich “If the thing you wish to do is right, and you believe in it, go ahead and do it! Put your dream across, and never mind what “they” say if you meet with temporary defeat, for “they,” perhaps, do not know that EVERY FAILURE BRINGS WITH IT THE SEED OF AN EQUIVALENT SUCCESS.”
There have been wins and losses because very little has gone the way we expected. Some of it bad, but some of it has been good. Since my head is clearing from the Walmart responsibility there are ideas that have come from the ether that I didn’t anticipate. We’ve also had to fire an artist because they weren’t meeting expectations and it was someone we expected to be a part of our future. Our video guy bailed out after the first meeting. Both of them told me several times they were 100% committed.
We have changed the plan more than once. Don’t be afraid to operate fluidly. Here’s the thing if it’s been a month and we haven’t made a sale that’s ok because I know we will continue to produce content, develop ideas, work hard, and follow the process to build our business.
I’m happy there are people I know that don’t expect this to work, and they’re the same ones who tell me how proud and happy they are for me. I could care less. The people I push for are the people that I know support me and this company. Not the ones who anticipate my failure.
My girlfriend who kept pushing me when I got nervous and gives me all the time I need to work. It’s her and the friends of mine that check in that I know are rooting for us. I get inspiration from the people that believe in me. They’re the reason Armchair Promoter is opening up tomorrow, and I am grateful for those people.